International Asia Grab launches series of initiatives in Myanmar

Grab launches series of initiatives in Myanmar

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Grab has announced a series of initiatives that it said is reflective of its long term commitments in Myanmar.

This is part of its next phase of expansion in Myanmar, with a new set of investment in technology, driver care and local partnerships.

It introduced Zawgyi and Unicode font enabled app with new safety and tech features, rolled out ‘Driver Care Programme’ for its network of more than 5,000 Grab drivers and partnered ‘HERE’, ‘Junction Centre Group’ and ‘Essilor’ to improve traffic management and driver welfare.

These developments will improve the user experience and bring the benefits of ride-hailing to millions more people in Yangon.

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Following a successful four-month beta trial, Grab driver-partners have reported a 30 percent improvement in monthly income on average, and there are now more than 5,000 drivers on the Grab platform.

All Grab driver-partners now have access to banking and financial services through the company’s partnerships with CB Bank and Wave Money. Passengers are also enjoying safe, high-quality fixed fare taxi rides.

“We’ve seen positive and meaningful results including improvements to driver-partners’ incomes, taxi standards and transport efficiency. We’ve also gathered feedback from our beta trial and translated them into improvements for our users,” said Hooi Ling Tan, Co-Founder of Grab.

“Building on feedback from our beta trial, the next phase for Grab in Myanmar is focused on bringing a five-star experience to driver-partners and passengers, while supporting the government in upgrading its transport infrastructure.

“This includes making the Grab app more user-friendly, upskilling and improving the well-being of driver-partners on our platform, and creating more job opportunities for locals. We are investing in Myanmar for the long-term,” said Tan.

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