// Adds dimensions UUID, Author and Topic into GA4
Friday, July 10, 2026
31.1 C
Singapore
type here...
(L-R ) Jürgen Gerdes, Board Member, Post-eCommerce-Parcel, Deutsche Post DHL Group, and Joerg Wacker, Executive Board Member, Internationalization and Strategy, FC Bayern Munich AG
Business
Less than 1 min.Read

DHL, FC Bayern expands cooperation in gaming market

The Independent
By The Independent

DHL and Germany’s FC Bayern Munich yesterday announced the expansion of their cooperation with innovative activations within the video gaming market, specifically in the FIFA 18 game set to launch in September 2017.

This is DHL’s bid to tap on the massive potential of the computer games market, which analysts predict will grow its revenue from US$493m in 2016 to US$1.1b in 2019.

In 2015, DHL helped the club to launch its online flagship store on Tmall Global. As the team’s official logistics partner and e-commerce full service provider, DHL plays a key role in delivering official merchandise to FC Bayern fans in China.

During the team’s 2017 Audi Summer Tour to Shanghai, Shenzhen and Singapore, the Bavarian club confirmed its desire to further engage with its fan base in China, providing fans with the latest club merchandise, such as jerseys and other FC Bayern products.

FC Bayern is one of the world’s biggest football club with over 280,000 members and one of the most successful, having won five UEFA Champions League titles, three Club World Cup trophies as well as 27 German national league championships.

 

 

- Advertisement -
Google News Follow Google News WhatsApp Join us on WhatsApp Telegram Follow us on Telegram

Hot this week

American Football

‘I feel so sad carrying my sleeping 6-month-old to childcare’: Working mum says she’s overwhelmed by the cost of raising a family in Singapore

She appealed on social media, "Please help this overwhelmed mother. How do I quit my job if my partner only earns 3000. I earn 4000 and I am still bf my child. Could we sustain?"
American Football

Men in Singapore share why they’re opting to be childfree: ‘I get to save so much money’

SINGAPORE: Men in Singapore are sharing why they’ve chosen to stay childfree, saying the financial burden, uncertain future and loss of freedom simply aren’t worth it. The conversation started af...

Popular Categories

Singapore NewsFeatured NewsSG EconomySingapore PoliticsLifestyleCelebrityInternational
document.addEventListener("DOMContentLoaded", () => { const trigger = document.getElementById("ads-trigger"); if ('IntersectionObserver' in window && trigger) { const observer = new IntersectionObserver((entries, observer) => { entries.forEach(entry => { if (entry.isIntersecting) { lazyLoader(); // You should define lazyLoader() elsewhere or inline here observer.unobserve(entry.target); // Run once } }); }, { rootMargin: '800px', threshold: 0.1 }); observer.observe(trigger); } else { // Fallback setTimeout(lazyLoader, 3000); } });

The Independent SG

Also Visit

Social Media

© The Independent Singapore

// //
Enable Notifications OK No thanks