From marketing-tech to cryptocurrency, the four German startups plan to develop a value proposition for Singapore and Southeast Asia market

With the mission to support German startups in penetrating Southeast Asia, German Accelerator Southeast Asia will welcome four new startups to Singapore in November. The startups plan on reaping from Singapore’s vibrant and diverse startup ecosystem.

Belong to the Class of Winter 2018 are Hackerbay (software for AI solutions), NOS (cryptocurrency), uberall (location marketing), and Wagawin (digital marketing) from Berlin and Munich. These four potential startups have entered the final application round of the German Accelerator program in Singapore.

Since Singapore has been maintaining its image and capability as the gateway to Asia for many startups, the region has become as an important market for startups to place their products. “German Accelerator supports innovative startups from Germany that have the potential and the determination to enter the Southeast Asian market. The aim is to empower high potential German startups to set up a sustainable business here, and become part of Germany’s future digital mittelstand,” said Claus Karthe, Founder and CEO of German Accelerator Southeast Asia.

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One of the four startups is cryptocurrency NOS. “I’m confident that we can have a successful set up in Singapore as it is now a “crypto-hub”. We sure hope to launch our stablecoins in Southeast Asia,” said NOS Co-Founder and CEO, Daniel Neetzel.

Class of Winter 2018 of German Accelerator program soon will start its third program cycle with the first inaugural program just launched in March 2018. Startups ranging from agritech, regtech, fintech, logtech, deeptech, sensor technology to publishing has been brought into Singapore and Southeast Asian scene since then.

Since Singapore has grown into the leading hub for technological change in Southeast Asia, many tech talent and a dynamic startup community has made Singapore the location of choice.
With government support and high willingness to invest, it has been the breeding ground of emerging startups.

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The next German Accelerator program will be Class of Spring 2019. The application is open until February 1, 2019 and interested startups must apply online and undergo a detailed assessment and pitching session in front of a selection committee of industry leaders, VCs, and representatives from German Accelerator in Singapore and Germany.

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Photo by bady qb on Unsplash

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Source: E27