Grab is unrolling “experience-led offerings” with gastronomic treats and a bubble tea subscription plan

SINGAPORE—In order to entice millennial customers to use its e-payment service GrabPay, ride-hailing firm Grab is incorporating experience-based offerings to their service, such as gourmet dining experiences from participating food and beverage outlets and a bubble tea subscription plan slated to start on October 18. Nonya Bong, Baristart Coffee and a host of other partners … Continue reading Grab is unrolling “experience-led offerings” with gastronomic treats and a bubble tea subscription plan