Home News Singapore Tourism Board teams up with Alipay to better serve Chinese travellers

Singapore Tourism Board teams up with Alipay to better serve Chinese travellers




- Advertisement -

The Alipay will offer up-to-date content and information on Singapore

The Singapore Tourism Board (STB) has signed a Memorandum of Understanding (MOU) with Ant Financial’s e-payment platform Alipay. The objective of the partnership is to improve Chinese tourists’ experience in the Republic.

To that end, STB will provide Alipay with up-to-date tourism content and information on Singapore. STB will offer the information on its own Tourism Information and Services Hub (TIH).

Alipay and STB will also share data and analytics on trends in Chinese travel to Singapore with tourism industry stakeholders in Singapore. This will enable the industry to offer Chinese consumers more relevant products and experiences.

- Advertisement -

In addition, both parties will explore co-investment in joint-marketing initiatives to encourage Chinese tourists to spend with Alipay while in Singapore. Alipay is currently accepted at over 2,000 Singapore merchants, including major tourist attractions such as Universal Studios Singapore, Resorts World Sentosa, and Singapore Zoo. Over 80 per cent of the taxis in Singapore, as well as rides offered by ride-sharing app Grab, also accept Alipay.

Also Read: Captain’s Log, August 22: Alipay to roll out in more locations in Singapore

“With a like-minded partner such as Alipay, we will be able to better understand our Chinese visitors’ needs. In line with our new destination brand ‘Passion Made Possible’, our Chinese visitors are also encouraged to share and deepen their passions in Singapore easily and conveniently through Alipay’s platforms. This will in turn increase overall visitor satisfaction, increase tourism receipts and drive repeat visits,” said Quek Choon Yang, Chief Technology Officer of Singapore Tourism Board, in an official press statement.

The Chinese tourists make up Singapore’s second biggest group of visitor arrivals — and the largest share of tourism receipts. 1.9 million Chinese visitors visited the country between January to June 2017, a 7 per cent YoY increase.

Image Credit: Alipay

The post Singapore Tourism Board teams up with Alipay to better serve Chinese travellers appeared first on e27.

Source: e27

Send in your scoop to news@theindependent.sg 

- Advertisement -

Journalist asks Lim Tean if he’ll denounce the racism on Abolish CECA Petition FB page

Singapore—Journalist Kirsten Han asked lawyer and opposition leader Lim Tean on Thursday (Feb 18) on social media whether he will denounce the “blatant racism” on the Abolish CECA Petition Facebook page. Mr Lim, the People's Voice party founder and leader, is named...

Woman prevents passerby from calling ambulance after her husband hits motorcyclist and pillion rider

A video of a woman trying to stop a passer-by from calling an ambulance, after her husband was the one who hit a motorcyclist and his pillion, went viral. The video was circulated online on Wednesday (Feb 17) and published on Facebook...

Woman alleges MP asked her to move out when she complained her neighbour was harassing her

A woman took to social media alleging that the Member of Parliament (MP) of her area asked her to move out of her house after she complained about a neighbour harassing her. Aisha Malik Farhaan wrote on the popular Facebook page Complaint...

Send in your scoop to news@theindependent.sg