Marks Milestone With New Ticket Design
SISTIC, Singapore’s leading ticketing service provider, has reached an amazing milestone, selling 20 million tickets over the past 10 years. Marking the milestone, a new ticket design, in two variations, is being introduced, replacing the familiar tickets. Despite a number of available ‘ticketless’ options, many show patrons continue to prefer printed tickets, holding onto them as a memento of a special occasion.
The new designs feature a larger ticket, printed blue background, a partial metallic/ holographic SISTIC logo and spot UV print finishing. While SISTIC has continuously enhanced security features over the years, this is the first major stock design change, providing stronger security measures to deter ticket fraud. The larger size also provides more space for sponsors, logos and event details.
From offering the first real-time online ticketing in 1998, to launching mobile ticketing using WAP technology in 2001, introducing e-tickets in 2006 and releasing its mobile app for download in 2011, SISTIC has brought many “firsts” to ticketing services in Singapore. The 20 million ticket milestone marks yet another first.
The newly designed tickets have been introduced since 17 February 2014, and will be stocked across all SISTIC marketing channels by 24th February. Ticket buyers who have purchased tickets before 17th February will be issued tickets with the existing design, which remain valid.